AI makes producing content easier. It doesn’t make understanding your product optional.
A company can generate a landing page in minutes, but that doesn’t lock in the right positioning. AI can draft an API tutorial, but it can’t guarantee that an example works or that a developer has enough context to complete the task. I combine experience in product marketing and technical communication with AI-assisted research, analysis, and production to deliver work that is grounded in the product itself.
The Problem With Just ‘More’ Content
AI makes it easy to produce convincing-looking material but comes with hidden caveats. Those include generic positioning, imprecise technical language, and unfortunately still rhetorical and unsupported claims. Sure, these aren’t the hallucinations of 2023 and 2024, but 2026 – and you’ll see in 2027 – will face these issues. The industry demands differentiation, now more than ever in how distinct and sharp a company’s messaging is.
High-quality output still depends on reliable inputs, useful questions, and people capable of evaluating the answers. Speed matters. So do accuracy, differentiation, and knowing when to reject an answer.
Product Marketing & Positioning
A product needs a point of view, not another set of adjectives.
I research products, markets, competitors, and buyer requirements to develop positioning and messaging that stand up to scrutiny.
Services include messaging architecture, competitive analysis, personas, technical launches, website messaging, sales battlecards, and presentation content.
Typical work: a positioning refresh, product launch, or competitive research engagement.
Documentation & Developer Experience
Documentation is part of the product experience. I work legibility and maintainability into its structure. I expect to make updates and run regular doc audits for consistent accuracy and to keep up with dependencies.
AI can speed up analysis and drafts, but technical validation and reader experience still matter.
Typical work: a developer documentation overhaul, a new documentation set, or an ongoing retainer.
Competitive Intelligence & Technical Research
Collecting information is easy; interpreting it is the work.
I develop evidence-based competitor and product comparisons, positioning analysis, technical industry research, competitive battlecards, and thought leadership.
AI assists with discovery and organizing information; claims, sources, and implications still need to be checked.
Typical work: a competitive landscape review or ongoing intelligence support.
Sales Enablement, Training & Knowledge Management
I develop and organize technical product knowledge for sales, support, customer education, and internal teams: enablement materials, product onboarding, knowledge bases, technical explainers, FAQs, and documentation standards. AI can assist with content adaptation, but ownership, consistency, and review must remain clear.
Where AI Fits Into My Process
Research: AI groups and compares sources while I validate and interpret them.
Positioning: AI explores messaging alternatives while I decide what is differentiated.
Documentation: AI helps flag gaps and draft structures while technical reviewers establish correctness.
Enablement: AI adapts approved information while I check relevance.
Editing: AI detects repetition and inconsistency while I protect accuracy, voice, and intent.
Selected Experience
I’ve worked on product marketing, technical content, and documentation in AI development, cybersecurity, developer tools, and enterprise software. Representative work includes Tabnine AI Agent and MCP governance documentation, Rotate product marketing, and Vayu implementation guides.
Ways to Work Together
A focused audit assesses existing documentation, messaging, content, or knowledge with prioritized recommendations.
A defined project delivers a specific outcome, such as a positioning refresh, documentation overhaul, or enablement package.
Ongoing collaboration supports launches, research, and documentation as products evolve.
Your Product Deserves Better Than Generic Output
If your documentation needs work, your positioning sounds like the competition, or your technical knowledge isn’t reaching the people who need it, let’s discuss the problem. AI can make parts of the work faster. Experience and judgment make the results useful.
Let’s Talk About Your Product
Need a sharper product story or documentation that actually serves your users? Start a conversation.